About Us
Fostering enduring partnerships by providing expert guidance and support to food service industry. Investing in shared success.
Integrity, thoroughness, prudence. Providing great value to our customers. Building trust by delivering
We possess ample expertise to craft and execute customized solutions, strategies and detailed plans that enhance your efficiency and performance. We stand prepared to mentor and guide you, ultimately strengthening your resilience and securing a competitive advantage for your business organization.
Moheb Frueh – Team Leader
Hello, I’m Moheb Frueh, and I reside in Burnley, Lancashire. With nearly 20 years of experience in the food service industry, I began my catering journey as a kitchen porter. Throughout my career, I’ve worked in various establishments, including restaurants, cafes, bakeries, and hot food takeaways. Over the years, I’ve accumulated significant experience and knowledge that I’m eager to share with those who can benefit from it. While I’ll be primarily handling the responsibilities myself, I have a couple of family members who will assist whenever the need arises.
My Competences:
My competences stem from three key sources: extensive professional experience in the food service, catering, and hospitality sectors, culinary expertise gained as both a chef and food service manager. Also I possess a solid foundation of theoretical and business knowledge from a broad an substantial academic achievements.
My Academic Accomplishments:
2002-2005: BSc in Business Studies with Financial Management, University of Salford, Manchester.
I graduated from the University of Salford with a degree. This program was designed to offer a comprehensive blend of theoretical and practical knowledge and skills tailored for future managers and business specialists, with a specific focus on the financial aspects of the subject.
2006-2007: NVQ Level 2 in Catering and Hospitality from Nelson & Colne College.
After completing my degree at the University of Salford, I decided to pursue formal training to become a chef. Simultaneously, I secured a placement at a popular local gastropub, the Bay Horse Inn, working as a chef.
September 2021-October 2022: MSc in International Business, University of Salford, Manchester, United Kingdom.
During the Covid-19 lockdown, I decided to utilize the available free time by enrolling in the university to refresh and upgrade my theoretical and academic knowledge. This course proved invaluable, fostering the development of analytical capabilities to research and critically evaluate national, regional, and global markets within which businesses operate.
Upon completion, I gained a level of expertise that enables me to devise and implement solutions and strategies, providing a competitive advantage for business organizations in our contemporary, increasingly globalized world.
My Managerial, and Culinary Experience
2008-2014:Manager/Chef at Pronto Pizza, Burnley, Lancashire, UK.
During this period, I served as Manager/Chef at Pronto Pizza in Burnley. As an enthusiastic “Foodie,” this role provided me with the opportunity to apply the theoretical knowledge gained during my university course into practical scenarios. I was not only responsible for managerial duties in running a small restaurant but also took charge of creating new dishes, devising the menu, and implementing the marketing strategy.
2014-2020:Head Chef-Owner at the Loom Makers Bistro, Burnley, Lancashire, UK.
As the Head Chef-Owner at the Loom Makers Bistro, my work involved the development and application of a diverse set of managerial and culinary skills. Leading the establishment from inception to success, I found immense joy in being creative and applying my gastronomic knowledge and culinary skills. Setting up food service establishments from scratch provided invaluable insights into the industry and the day-to-day routines of running such organizations.
My Work Ethics:
My team and I approach projects in a professional and systematic manner. We take pride in our work and strive to apply our abilities in the best interest of our clients. Discipline, prioritization, efficiency, and focus on key points are paramount factors guiding us to provide the best advice and solutions at competitive and affordable rates.
Fardin Nejat
Date of Birth: December 3, 2001
Address: Donkwall , 47906 Kempen, Germany
Meet our youngest team member:
Fardin Nejat is a versatile professional with a passion for leveraging his diverse skill set to drive business success. Graduating from Amani High School in 2019, Fardin embarked on a journey of academic excellence, initially pursuing studies at Kabul University’s Economic Faculty. Recognized for his outstanding achievements, he was awarded a scholarship to Plekhanov University in the Russian Federation. However, due to unforeseen circumstances, Fardin transitioned to Germany, where he is currently preparing to commence his university studies at Heinriche Heine University, Dusseldorf.
Contribution at Sydyna:
At Sydyna, Fardin plays an important role in mostly the design and data driven aspects of our work. With expertise in online market research, graphic design, economic and mathematical data management, Fardin brings a unique blend of skills to the team. His analytical prowess, coupled with his creativity, enables him to contribute fresh and innovative energy to the team effort.
Professional Experience:
Fardin’s creative side and entrepreneurial spirit are evident in his diverse experiences and business ventures. As an Amazon seller, he manages his own store in Germany, specialising in innovative designs of the Rubik’s Cube. Fardin is a skilled graphic designer, adept at creating captivating visual content for both Sydyna and his personal projects. With a background in typist work for a book publisher in Kabul and experience as a social media manager, Fardin brings a wealth of practical expertise to his role.
Language Skills:
Proficient in German, English, Russian, Dari, and Pashto, Fardin’s multilingual capabilities enable him to engage effectively with a diverse range of clients and stakeholders.
Our aim is to provide affordable , ,honest, direct, fast and relevant services to our customers
At Sydyna, affordability is a result of our streamlined approach and commitment to efficiency. We operate as a compact, highly competent team, focused on delivering exceptional services. Our small size allows us to maintain minimal overheads. Working from home eliminates additional expenses, and we only incur costs directly associated with the projects we undertake for our clients. This lean operational model enables us to offer our services at remarkably low prices, ensuring cost-effectiveness without compromising on quality.